Richard Meyer’s Multi-media Principles are of enormous importance to instructional design. Based on Sweller’s cognitive load theory, and Paivio’s subsequent dual coding theory, as the abstract below to his book outlines, the principles attempt to guide the development of visual presentation to maximise engagement and the intended learning from it.
Mike Tyler uses the principles masterfully in his meta video that explains them here, and I have borrowed his organisational image and used it in the video below that discusses 5 of the principles, and how they can be used to improve the way we present information to students in slides or video formats.
I’m Paul Moss. I’m a learning designer at the University of Adelaide. Follow me on Twitter @edmerger